Send your customers a video of your face

By Mark Ashworth · · Watch on YouTube

People do not stay for logos. They stay for relationships. A short personalized video turns your product from a faceless tool into a person they would feel bad leaving. Here is why it works.

The long version

The Most Underrated Anti-Churn Tactic: Send Customers a Video of Your Face

People do not stay for logos. They stay for relationships. A short personalized video turns your product from a faceless tool into a person they would feel bad leaving. Here is why...

Read the write-up (3 min) →
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