Churn Risk Assessment Quiz
How healthy are your customer relationships? Our new interactive quiz measures 10 key churn indicators and gives you a personalized risk score with actionable recommendations.
Why We Built This
Most teams don't know their churn risk until it's too late. They look at churn rate as a lagging indicator, but by the time that number moves, the damage is already done.
This quiz helps you assess leading indicators - the signals that predict churn before it happens. Answer honestly, and you'll get a clear picture of where your risks are hiding.
What the Quiz Measures
We designed the assessment around 6 key areas that research shows are most predictive of customer churn:
Product Engagement
Usage trends, onboarding completion, activity patterns
Payment Health
Failed payments, downgrades, billing issues
Support Signals
Ticket trends, response times, resolution quality
Customer Feedback
Qualitative feedback collection, closed-loop processes
Feature Adoption
Core feature usage, sticky feature engagement
Relationship Health
Champion stability, stakeholder mapping, contact depth
How Scoring Works
Each question is weighted based on its predictive importance. Engagement and payment health carry more weight because they're the strongest churn predictors. Your final score is calculated as a weighted average across all categories.
Risk levels:
- 0-25: Low Risk - Your fundamentals are solid
- 26-50: Moderate Risk - Some areas need attention
- 51-75: High Risk - Multiple warning signs present
- 76-100: Critical Risk - Urgent intervention needed
What You Get
After completing the quiz, you'll receive:
- Overall risk score - A single number summarizing your churn risk
- Category breakdown - See which areas are strongest and weakest
- Key concerns - Specific issues that need immediate attention
- Personalized recommendations - Actionable next steps based on your weak areas
- Tool suggestions - Links to relevant tools in our directory that can help
Share Your Results
Completed the quiz? Share your results on Twitter to compare with others in the SaaS community. See how your churn risk stacks up and start conversations about retention strategies.
Take It Now
The quiz takes about 2 minutes. Be honest with your answers - the more accurate your input, the more useful your recommendations will be.